Director, Global Marketing
January 23, 2012
Job Title: Director, Global Marketing
Department: Sales & Marketing
Reports To: V.P. Sales & Marketing
Summary:
The Director of Global Marketing and Communications will take responsibility for developing plans and executing projects and initiatives that support the broader short and long-term marketing strategy.
Position will work to establish and sustain brand guidelines, driving strategy and global brand continuity. This marketing leader will define the international go-to-market strategy to align sales, marketing, and services in emerging and mature Key Markets. This position will set priorities, produce the global marketing plan, and provide strategic leadership.
The qualified candidate will have a successful track record of being a hands-on team player who can create, write, design, and produce/executive collateral and campaign marketing materials such as advertising, social media content, presentations, and more.
Essential Duties and Responsibilities:
Essential Duties and Responsibilities include the following. Other duties may be assigned.
• Provide leadership and oversight to the global marketing team
• Contribute to Training and development, events, recognition, web services, sales tools and collateral management & alignment, public relations and farm strategy.
• Work to establish and sustain brand guidelines
• Define the international go-to-market strategy to align sales, marketing and services in emerging and mature key markets.
Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.
• Candidate must be able to interact with all departments.
• Candidate must be results-oriented and a hands-on implementer
• Candidate must be a team player
• Candidate must be able to travel.
Education / Experience:
Bachelor's degree (B. A.) in Marketing or Communications from a four-year college or university; 5 to 7 years related experience, specifically, Brand Management and/ or communications.
Supervisory Responsibilities:
This position will have supervisory responsibilities.
Presentation Abilities:
Must have solid presentation abilities. Must be able to prepare, organize, and present viable content to a group of 250+ people. Must have knowledge of Power Point and other presentation systems.
Competencies:
To perform the job successfully, this individual should demonstrate the following competencies:
• Attitude – Demonstrate a positive “can do” attitude. Show motivation. Must be goal oriented and a self-starter. Be “solution-minded” rather than “problem-minded”.
• Work Ethics – Must be dedicated, responsible, hard-working, and a team player.
• Oral Communication - Speaks clearly and persuasively in positive or negative situations; listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings.
• Written Communication - Writes clearly and informatively; edits work for spelling and grammar; Varies writing style to meet needs; Able to read and interpret written information.
• Organizational Support - Follows policies and procedures; Supports organization's goals and values; Benefits organization through outside activities.
• Strategic Thinking - Develops strategies to achieve organizational goals; Analyzes market and competition; Identifies external threats and opportunities. Must be able to contribute to group initiatives.
• Professionalism - Reacts well under pressure; Accepts responsibility for own actions; Follows through on commitments.
• Innovation - Displays original thinking and creativity; Meets challenges with resourcefulness; Develops innovative approaches and ideas.
Language Skills:
Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations. Ability to write reports, business correspondence, and procedure manuals. Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
Reasoning Ability:
Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
Computer Skills:
To perform this job successfully, an individual should have knowledge of Internet software; Spreadsheet software and Word Processing software.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is frequently required to sit and talk or hear. The employee is occasionally required to stand; walk; use hands to finger, handle, or feel and reach with hands and arms. The employee must regularly lift and /or move up to 10 pounds and occasionally lift and/or move up to 25 pounds.
Work Environment:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The noise level in the work environment is usually quiet. The individual must be able to tolerate the scent of essential oils worn or diffused.
Young Living Essential Oils is an equal opportunity employer. Young Living participates in E-Verify, a service of DHS and SSA to confirm work authorization.
